Sonntag, 4. Januar 2009, 16:31 Uhr

2009: Mega-Krise in der Online-Werbung?

We’ve had a few hundred years to learn to monetize print, over 75 years to monetize TV, and, most importantly, millennia to build business models based on scarcity. In contrast, our collective effort to monetize post-scarcity digital media have only just begun.

Quelle: Contemplating the Consumerist sale and the adpocalypse

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Labels: Medien, Web, Wirtschaft

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